Diwali, the Festival of Lights, is a time for joy, togetherness, and celebration. As we come together with family and friends to honor the victory of light over darkness and hope over despair, we also exchange heartfelt gifts to show love and to honor those we hold dear. It’s a time to clean and brighten up our homes, dazzle in festive fashion, share and pass down customs we choose to honor with our kids, and savor delectable treats with loved ones. The essence of Diwali lies in the thoughtful exchange of gifts that symbolize affection, appreciation, and blessings. Now, let’s explore our carefully selected brands to help you find the perfect Diwali gifts and beyond (so be sure to bookmark for many desi-centric holidays).
[Read Related: 17 Ayurvedic Beauty Brands on our Radar Right Now]
Illuminate Your Space: Diwali Home Delights
Casa Amarosa
If boho is your vibe, you have to check out Casa Amarosa. Be sure to check out their eco-friendly gift collection for some great gift ideas this Diwali.
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Kaapus Co.
Kaapus Co. needs to be on your list if you’re looking to shop for home linens. Shop block-printed cotton goods for your home. Sustainably handcrafted with love.
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Marble Lotus
Infuse some South Asian influences into your home decor with the Marble Lotus collection. We are sure you’ll find something here for everyone!
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Arjuna Design Studio
Arjuna Design Studio is your one-stop shop for everything home-related. From linens to kitchenware to art. You’ll find it all here.
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Scrumptious Wicks
Want your home to smell divine for your guests? Scrumptious Wicks has you covered. Their Diwali candle trio sounds like a dream. We can’t wait to try it!
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Shop Lavica
Candle and mithai, together? Never heard of it, right? Shop Lavica’s festive candles will be sure to add that quirk to your Diwali decor! Just don’t confuse them for actual mithai!
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Home Bound Decor
If you’re looking to personalize your festive season gifts this year, be sure to check out Home Bound Decor!
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Shop Aditi
Let their candles transport your senses through time!
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Pyarful
If you’re looking for greeting cards or cute home goods with some South Asian flair, look no further than Pyarful!
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Vrsa
Home goods curated from designers in India, that you’d love in your home, no matter where in the world you are!
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Glow and Behold: Beauty Essentials for Diwali
Live Tinted
LiveTinted’s Huesticks are a versatile solution for all your makeup needs, including color correction, blush, eyeshadow, and lipstick.
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Shaz & Kiks
Shaz & Kiks, a South Asian haircare brand, should find a place on your beauty shelf ASAP. Their Hair Pre-wash offers all the benefits of a deep hair oil massage without the hassle of greasy strands.
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Ranavat
Indulge in luxury and Ayurvedic wisdom this festive season with Ranavat.
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Ghlee
Your mother’s wisdom comes to life in Ghlee’s products, harnessing the goodness of ghee. Their lip balms are a godsend, especially during the harsh winters.
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Umm Skincare
If you want to pamper yourself or create a relaxing retreat in the comfort of your home, Umm Skincare allows you to curate your own experience without breaking the bank.
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Kulfi Beauty
Kulfi Beauty products perfectly blend fun and elegance. Their award-winning Nazar No More Eyeliner will keep those inquisitive aunties at bay, especially during the festive season.
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Squigs Beauty
A fun, Ayurveda-rooted beauty brand is sure to make a fantastic gift and spread positive vibes. We adore their Double Shot Face Serum and Gooseberry Delight Hair Oil.
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Sahajan
Sahajan harnesses ancient Ayurvedic wisdom to create evidence-based skincare products.
Did you know Sahajan products are available at 400 Marriott hotels worldwide? We recommend trying their Golden Milk Cleanser.
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Of The Root
Of the Root offers gender-neutral, naturally sourced skincare products that tap into the power of eastern herbs native to Sri Lanka.
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Fable & Mane
If you’re seeking some TLC for your locks, Fable and Mane has you covered. Their HoliRoots Hair Oil has gained a cult following for good reason.
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Inde Wilde
It’s the perfect fusion of natural formulations and scientific backing. Founded by Diipa Khosla, Inde Wilde products have gained massive popularity globally.
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Asna Beauty
Asna provides a range of clean and sustainable products that empower you to reach your full potential for beauty and wellness.
Did you know that the amla in their products comes from their own family farm? How cool!
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Aavrani
Aavrani takes ancient rituals and adapts them to modern-day skincare. This brand has a dedicated following, a testament to the quality of their products.
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Blume
Blume’s vegan, certified clean, climate-neutral, and plastic-neutral range allows you to look and feel good, thanks to its all-natural ingredients. Their TikTok-trending product, the Meltdown Gel Cream with Ceramides, is in our cart — how about yours?
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Diwali Dazzle: Fashion for the Festive Diva
Jewelry
Maabae
Maabae is your go-to source for heritage jewelry inspired by the nomadic tribal communities of Rajasthan.
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Studio Kiyan
Shop handmade accessories for the maximalist in you. We love their Evil Eye Earrings.
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Surmeyi
Surmeyi is a lifestyle and accessory brand that crafts objects that evoke a sense of belonging. We adore their Qalam Pen for your journaling needs.
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Nath Jewelry
Your destination for urban interpretations of South Asian classics. We’re particularly fond of their Twin Jhumki.
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Sonu Company
If you’re looking to indulge in some sonu (gold) this festive season, check out Sonu Company for their fine jewelry. As seen on the latest season of “Indian Matchmaking,” they even offer bespoke engagement rings to help you drop a hint to that special someone. This brand is 100% Seema Aunty approved!
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Lakdawala
Lakdawala demonstrates that sustainability and luxury can coexist in fine jewelry made from fairmined gold.
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Roz
For high-quality baubles that complement your everyday wear collection, Roz’s pieces are versatile, bold, and functional.
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Hyperbole
Hyperbole belongs on your list for fashion jewelry to elevate your festive looks. Their latest Dvaar collection is inspired by the doors of India.
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Maalicious
A woman-run brand that crafts quirky, handmade jewelry responsibly sourced from materials like clay, wood, silk, and more.
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Reemat Designs
Reemat Designs fuses the classic and contemporary to create high-end fashion jewelry that’s a great addition to your festive collection.
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Clothing
Mor Collections
If you’re searching for timeless fashion essentials and statement pieces that can be mixed and matched to create unique looks, Mor Collections has you covered.
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Recover Season
Inspired by the colors of sunsets, Recover Season creates garments that employ differently-abled artisans and prioritize ethical production practices.
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Maars Market
Maars Market brings the best brands from Pakistan to your doorstep. Whether you’re in search of Western silhouettes, footwear, or accessories, they have something for you.
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Tilted Lotus
This brand turned heads during NYFW this year with its first-ever show. — now it’s time to bring the runway to your (or a loved one’s) closet! Their bold designs are true conversation starters.
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Shop Merakhi
A slow fashion brand that strives to keep the magic of traditional artisanship alive. Their designs are ideal for your upcoming Diwali parties!
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Shop Transcend
A brand that crafts everyday wear pieces with South Asian aesthetics. If you love floral prints, you must check them out.
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Tega Collective
Tega Collective empowers indigenous communities in India and creates stunning pieces that can be dressed up or down, depending on your mood.
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Pali (@wearpali)
Pali offers small-batch collections of contemporary, everyday wear rooted in traditional crafts. They also have great options for the men in your life.
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Shop Raga
RAGA reimagines classic silhouettes with vibrant textiles and beautiful bohemian prints, inspiring authentic self-expression. Whether you’re looking for options for menswear or womenswear, they have something for everyone.
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Jamil by MD
Jamil by MD’s designs are a fusion of South Asian and American culture and fashion. Their ‘Modern Muse’ collection offers versatile options that can transition effortlessly from day to night.
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Amotha
If you’re looking for pieces from Indian brands, look no further than Shop Amotha.
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Shop Sakhya
Want to add some pre-loved items to your wardrobe this festive season? Then be sure to check out Shop Sakhya.
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Footwear
Lilith
Lilith is a luxury footwear brand for women that creates with intention. We adore their Kali Blue Sneakers; they make a bold statement.
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Kivvi
Kivvi infuses Indian ethnic prints into vegan footwear, offering a wide range from sandals to loafers to shoes.
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Little Lights, Big Delights: Diwali Kids’ Picks
Modi Toys
A household favorite, Modi Toys offers delightful gifts for your little ones that will surely light up their eyes with excitement.
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Every Girl Dolls
Every Girl Dolls was created by two moms who wanted to find affordable, fun dolls for their kids that also celebrate South Asian culture and diverse skin tones.
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Vichaar & Prem
Looking to gift something educational to your little ones? Vichaar and Prem’s Visual Stimulation cards and mini print postcards make an ideal choice.
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Bhaasha Basics
Help your kids embrace and celebrate their culture this festive season with Bhaasha Basics.
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Kulture Khazana
Kulture Khazana’s products are sure to make Diwali a memorable occasion for your kids. Their interactive and engaging products aim to share Indian cultural stories with children through play activities.
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Bolo Bolo Baby
Immerse your children in our rich culture through language with BBB’s products. They promote hands-on learning and spark curiosity in our little ones.
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The Heritage Supply Co.
Connect your children to their heritage with toys, educational tools, and sensory play products.
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Feast Mode On: Diwali Foodie Faves
Kola Goodies
Satisfy your latte cravings with Kola Goodies’ product range, which includes vegan lattes and Masala Chai, all made with ethically sourced ingredients from South Asia and crafted in the USA.
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Neeshi
If you suffer from painful cramps during your menstrual cycle, Neeshi offers great products to help balance your hormones with natural treats.
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Diaspora Co.
Add some spice to your life this festive season with Diaspora Co’s freshest, heirloom, and single-origin spices directly from farmers in South Asia.
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Eat Doosra
Looking for snacks or nibbles to share with your guests at your Diwali party? Check out Doosra’s non-traditional take on classic Indian chai-time snacks.
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Malai Icecream
Explore Malai’s Diwali special edition pints, inspired by South Asian desserts, to impress your dinner guests this festive season.
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Vahdam
Recommended by the likes of Oprah Winfrey and Ellen DeGeneres, Vahdam sources premium teas directly from India and delivers them to your doorstep.
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Kolkata Chai Co.
If you’re craving authentic chai that tastes just like what you’d get back in India, check out Kolkata Chai Co. Their “Aunty Approved” masala chai is a must-try!
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Paro
Move over Trader Joe’s Chilli Crunch. Paro’s Tarka oil is here! Share South Asian comfort food with your guests with ease this festive season and take the hassle out of entertaining.
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Brooklyn Delhi
With delicious condiments and sauces inspired by our spices, Brooklyn Delhi is a must-try and offers an instant connection to our culture.
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Two Brothers Organic Farm
A family-run certified organic farm that produces incredible products from desi cow ghee to moringa powder to healthy snacks like Ragi and Rice Krispies and Nachni laddoos.
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Madras Tiffin Co.
Looking for catering options for your Diwali parties? Madras Tiffin Co. has a delectable menu that is sure to impress
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As we celebrate Diwali and exchange gifts symbolizing affection and blessings, let’s also remember the importance of mindful giving. Supporting smaller South Asian businesses during this festive season is a wonderful way to strengthen communities. However, let’s buy thoughtfully, within our means, and prioritize meaningful gifts over extravagance. The essence of Diwali lies in love and togetherness, and by doing what works best for you, we can keep that spirit alive.
