This post was originally published on our partner website India.com:
There has never been a better time to be an Indian in Hollywood—and “Family Party” actress Jaya Prasad couldn’t agree more. Prasad, 27, plays the role of Arti on Netflix’s 50-minute narrative that indulges in the Indian-American lifestyle and evokes laughter and emotion while doing so.
Prasad has been a theater actor since she was a child, and began modeling at the age of 16. After studying mathematics and economics at the University of California, San Diego, she began working in the tech industry in San Francisco. Prasad’s talents in both these varied fields have led her to numerous accomplishments at her young age.
For example, she launched a social networking app for kids as the entrepreneur-in-residence at a startup while also starring in “Ab Laut Aa,” a music video by Bollywood sensation, Sunidhi Chauhan. When she found out a local film was casting an Indian girl, it was an opportunity she did not want to pass up. She met Pari Mathur, director of “Family Party” for the audition—and clearly, she was the perfect fit.
The narrative tells the story of Arti (Prasad) and Nick (played by Vishal Vaidya), two Indian-American teenagers who are trapped at a family graduation party for Arti but would rather be with their own set of friends at a concert happening in town. They decide to pair up, and with another friend’s help, hatch a plan to escape—and that is when things start going south. The narrative is full of moments that each of us can relate to.
Prasad believes that her character is a blend of innocent adventure and calculated persuasiveness, which she plays with her natural charm.
“Before we started rehearsing, Pari asked me to watch two old movies: ‘Footloose’ and ‘The Graduate,’” Prasad explained. “He communicated that Arti’s character simultaneously encompassed the free, fun-loving aura of Ariel from ‘Footloose’ and the seductive nature of Mrs. Robinson, in that she could mysteriously persuade an unsuspecting victim into doing what she wanted. Once I understood her motives, it was easy to step into the role.”
“Family Party” is very reflective of the Indian-American life, but that’s not what it is limited to—it also somehow connects to the life of any immigrant. It is easy to feel like we belong in that world and can relate to at least one or more characters or scenes.
“Honestly, I would love it if each person who watched ‘Family Party’ walked away with the reminder of a memory, or feeling like they could relate to something from the film,” Prasad said. “The characters are all very real, from the parents to the aunties and uncles to the friendships and the teenagers with all their angst. Though the film happens to revolve around a typical Indian-American family party, the relationships, and emotions driving the story would be the same in any household or high school.”
Prasad has always been drawn to the arts, whether it is acting, dancing, or singing. Her career as a runway model began when she was 14, and that opened her up to the idea of being in front of the camera—so she began taking acting lessons.
“It was in those first acting classes, whether I was getting into a specific character or simply improvising one, that I realized I could act forever,” Prasad confessed. “Acting naturally fosters an empathy for others and an understanding of different perspectives, and I became hooked to that feeling of connectedness and how it trickles over into how to live life.”
Luckily for her, and Prasad believes this too, this is probably the best time to be an Indian trying to break into the American entertainment industry. While she believes a lot remains to be achieved for South Asian actors, she also feels that we are making significant progress.
“There is plenty of room for everyone to come in with new ideas and share new stories, and honestly, the more people see those stories, the more they will open up,” she said.
This is definitely the case; however, existing prejudices due to ethnicity is also a huge deal while getting roles. You end up not being right for the part or the role is based solely on minority stereotypes. Only recently has this trend begin to change—and for the better, of course.
“I’ve never experienced this in an overt sense though I know it exists and that I’ve been exposed to it,” Prasad said. “I think the most important thing is to be confident in your craft so that in the meantime while things keep changing, you can blow them away with your performance and continue booking the roles that weren’t originally intended for ‘someone like you.'”
Prasad said she can identify with this dynamic shift, not only in the field of entertainment but also in technology. As an Indian ‘techie’ in the Bay Area, you learn a thing or two about being boxed in by who you are—however, she has broken out of that shell too. Moving to San Francisco after college, Prasad was inspired to make something of her own. Her first project was to develop a social app for kids age 13 and below.
“Not only was there a huge market for it, but I love kids,” Prasad confessed. “It was an extremely challenging project because of balancing countless child protection regulations with an effort to keep the app fun and engaging, but it worked out really well and we launched on the iTunes App Store. During my time at the incubator, I also developed a web series to empower girls.”
When she decided to start acting full time and leave the incubator, she shut everything down. In 2014, she started studying acting at the Lee Strasberg Institute in New York City.
Prasad said she believes that the beautiful thing about being a South Asian in acting right now is how much opportunity there is to inspire others and contribute to new perspectives and growth within the industry, though there is still some resistance to overcome from both sides. Within the Indian community, an acting career still requires explanation and justification. The more it becomes acceptable for new generations to follow their dreams instead of falling into expected career paths, and the more Indians pursue creative endeavors, the more the world will be exposed to the different ways of thinking that only increased diversity can bring.
“Our culture has a beautiful value system that includes concepts like hard work, respect, and education, and I want to show that these values do not need to be compromised by going into entertainment and that it’s okay for kids to aspire to make a difference through film,” she said. “I hope that as more young people see ‘different’ faces like mine on television and watch movies like ‘Family Party,’ they will be inspired to join and create as well, and continue to break down barriers from all sides.”
Saloni Gajjar is a recent alum of NYU’s Magazine Writing Program. Her passion lies in pop culture writing, as is evident in her work with magazines like Marie Claire, Interview, and Complex. Her goal is to show the arts as a medium and mirror of the society, much beyond just entertainment.
February 28, 2023March 5, 2023 5min readBy Arun S.
Born in the US and raised in New Zealand, actor Anya Banerjee made her television debut, this past Sunday, in season 10 of NBC’s “The Blacklist.” She is seen playing the character of Siya Malik, daughter of former task force member Meera Malik who met with an untimely death in season one.
An MI6 agent, Malik is hoping to learn more about her mother and the work she did with Raymond Reddington. Her character is a sharp, inventive, fearless spy with a knack for spotting what motivates others. Even though this is her first-ever television role, one can see how deeply involved Banerjee is in the character, pushing you to connect back the dots to the history her character comes with. In an interview with Brown Girl Magazine, Banerjee talks more about her journey into acting, what drew her to the role of Siya and what should the audience expect from the 10th and final season of the show:
People, in general, are very influenced by the content they consume. Was there a specific film, play, or television series that got you interested in acting?
As the first in my family to be raised in “the West,” just being in the world involved performing some kind of identity. Film and TV acted as a third parent in that regard. I’m the first actor in my family, but have wanted to do this since before I can remember. Watching “Bend It Like Beckham” when I was in primary school showed me there was a place for South Asian female leads in Hollywood. I’ve also always been drawn to media with some element of the fantastical. I loved Baz Lurhmann’s “Moulin Rouge” because it brought the theatricality of the stage to the screen in a spectacular way. I remember being tickled by the cultural fusion in the film. It reflected my own sense of being at the intersection of various cultures and the appeal of escaping into a made-up world.
Were you a part of any productions in school or in college that influenced you?
I did a lot of singing and dancing as a kid; Indian dance-dramas at Durga Puja and yearly ballet recitals. We did musicals and Shakespeare productions at secondary school and that’s also when I started working in Auckland’s professional theatre scene.
What were some of your favorite roles while pursuing the acting program at Columbia University and how did they prepare you for your television debut?
Casting director James Calleri headed the acting MFA program at Columbia when I was there and his on-camera classes really set us up for success in TV. We also had the tremendous good fortune of being Ron Van Lieu’s first cohort at Columbia. The master acting teacher directed our thesis production of “Where Do We Live?” by Christopher Shinn. I played Lily, a British party girl who has to be physically and emotionally vulnerable in the play. With the help of movement coach Sita Mani and intimacy co-ordinator Alicia Rodis, I gained the confidence to take more risks in my acting. Now I’m playing a very different Brit with a totally different background and disposition but I’m using many of the same tools I used as Lily to feel grounded as Siya.
How would you describe “The Blacklist” to people wanting to learn more about the show?
Action-packed, full of intrigue, and endlessly entertaining. There’s a reason this show has been killing it for a decade and that’s the high caliber of the cast and crew, as well as the inventive and topical writing that keeps fans coming back for more. Audience members who’ve watched from the beginning will appreciate the full circle moments that my character ushers in — I play the daughter of Meera Malik, late CIA agent from season one so my storyline is a bit of a throwback. But new viewers can use me as an access point into the world of “The Blacklist” as Siya uncovers it, bit by bit, as a newcomer herself.
How did you prepare for the role of Siya Malik and how similar are you in real life to the character you’re playing on screen?
Some of the first things I had to learn on the job were stunts and how to operate a firearm. You’ll be seeing a lot of Siya kicking butt. The gun stuff was entirely new for me but I took to it very quickly and my background as a dancer helped with the fight scenes. Something I identify with in Siya is her resilience. She’s turned the tragedy of her mother’s death into the fuel that led to her own career as an MI6 agent, overcoming obstacles and others’ underestimation of her. That’s the kind of fire inside that I really admire and hope to practice in my own life.
I love characters with complex inner worlds — ones who are deeply flawed and may even be outcast from society, but who rise above the odds to carve out space for themselves and the ones they love.
Do you feel South Asians are still pigeonholed into certain roles or has it gotten better?
I think things are a lot better than what I grew up seeing in the early 2000s. “Sound of Metal,” for example, is one of my favorite movies because Riz Ahmed’s riveting performance has little to do with him being South Asian and everything to do with his commitment to an expertly crafted role.
Is there a dream role you would want to play?
On stage, someone as volatile as Emma from Duncan Macmillian’s “People Places & Things.” On screen, someone as funny as Amina in “We Are Lady Parts” or as brave as the title character in “Kimi.”
You have worked with many talented individuals. Is there anyone still on your list you would want to work with in terms of directors, actors, actresses, and others?
Parminder Nagra, obviously! As a Kiwi, it would be a dream come true to work with Jane Campion or Taika Waititi. I’m most excited to form meaningful relationships with artists daring enough to challenge the status quo.
You describe yourself as a “Kiwi-Bengali in the Big City.” How have you felt as an Indian American, raised in New Zealand, coming into the acting world?
There’s been a lot of juggling aspects of my triangular identity. A lot of the times in this industry people want you to be just one thing, or maybe two, but three’s pushing it! The reality is that we live in a globalized world. We have to make room for cultural nuance in the media. So maybe I’ll lean into my American side today, turn up the Kiwi tomorrow, and speak Bengali with my Indian parents on the phone. All are valid, authentic expressions of myself and reflections of the real world.
It’s okay to be a chameleon — in fact it’s a gift. Adapting aspects of your personality and identity to different circumstances is part of being a multicultural artist.
What is something not many people know about you?
I can be a little introverted and have struggled with social anxiety since I was a teenager. I had a bit of an emo phase then, but have since learned to take life less seriously and it’s made me a lot happier. My loved ones nurture and embrace the goofball in me. If you get to know me, I might let you see my inner clown!
Lastly, what do you hope individuals take away from this interview?
Take pride in your difference and embrace the outsider in you. It’s your superpower. There’s no one right way to be a Brown Girl so get out there and be whoever you want to be!
“Naatu Naatu” is one of the most memorable sequences from S.S. Rajamouli’s epic action-drama “RRR,” and has assisted the Telugu-language blockbuster in becoming one of the highest-grossing films at the worldwide box office. With music by M.M. Keeravani and lyrics by Chandrabose, “Naatu Naatu” is a celebration of regional music, dance, national identity, and male friendship.
But long before the song began collecting its accolades, its infectious tune and fast-step dance, performed vigorously by N.T. Rama Rao Jr. and Ram Charan, became a viral sensation outside of the film. It’s now the first song in a movie from India to be nominated for an Oscar and also to have won a Golden Globe.
When asked about the song’s ripple effect across the world, Keervani remarked,
For us — the musicians and artists — social media is very powerful, because of the internet and reachability. Nowadays, globally, anything that is different by nature, anything that is innovative, a little innovative, will catch instant attention.
It all started with a TikTok dance challenge where thousands of fans mimicked the dizzying hook step, choreographed by Prem Rakshith, garnering hundreds of millions of views, and making the song a bonafide global phenomenon. Today, the official YouTube video has well over 123 million views.
While the science behind why certain songs have a higher virality is widely debated, Keeravani attributes a large part to the song’s instant connection with the masses to its unusual 6/8 time signature, taken from carnatic music — which he believes is “inherently encoded in the human body.”
For non musicians, he vocally percusses the rhythm, “thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha.”
[This beat] will give you instant energy. Like suppose, you’re going low on sugar. So there are things like instant energy boosters; like you consume some aerated drink or a cup of coffee with sugar. And instantly your energy is boosted. So six, eight will give you an instant feeling to get up, create some steps and dance. There is a swing in the beat. So you will react to that beat — involuntarily you will react.
Before Keeravani wrote the music for “Naatu Naatu,” Chandrabose was given the challenging task to pen the lyrics to this rhythm. Continuing a long-standing collaboration that began 29 years ago, Chandrabose has co-written over 400 songs with Keeravani, including this iconic title track — his only co-write on “RRR.”
Regionality played a significant role in the composition.
Ram comes from Andhra and Bheem comes from Telangana. Both dialects are different; the slang is different. So, there is a challenge to write both slangs in one song. Everybody should understand those words. That is the challenge.
Chandrabose explained how he needed to appropriately incorporate the various dialects from the regions the primary characters were from, and reflect colloquialisms from 100 years ago, when the film’s story takes place, that is also recognizable to present-day listeners.
In [the lyric] ‘Yerrajonna rottelona mirapathokku kalipinattu’ (which translates roughly to “like eating a jowar roti with a chili” in English), ‘thokku’ means pickly, like mango pickle. In Andhra, it is known as ‘pachadi’ and in Telangana, it is known as ‘thokku.’ So, everyone can relate and connect [to] that word. And since ‘thokku’ belongs to Telangana, that line is sung by Bheem.
The original Telugu version of “Naatu Naatu” was also dubbed and released across a variety regional Indian languages, including, “Naacho Naacho” in Hindi, “Naattu Koothu” in Tamil, “Halli Naatu” in Kannada, and “Karinthol” in Malayalam, and has collectively been streamed over 92 million times on Spotify.
Chandrabose remarks that he envisioned the lyrics to 90 percent of the song in half a day, but it took about 19 more months to finalize the song in its entirety. This was in great part due to the time spent on researching the dialects and finalizing each word to the overall ethos of the song. Rajamouli had given strict direction that the song should authentically be about one’s nature, their culture and countryside, and be universally respectful.
When asked about how they scaled this process across the other five language releases, Keeravani recalled that they had to prioritize lip sync.
Since it’s a dance number, there is a combination of close shots and long shots. So the long shots are spared, but in the close shots, they need to be as close to the Telugu lyric, I mean, lip wise.
He added that the writing team had to make some concessions,
There will be a certain amount of compromise in the meaning of the lyric. But that is inevitable. As long as the song is conveying its main essence, it has no problem.
Culturally, India has a rich history of celebrating songwriters, composers, and music directors in cinema. However, this recognition does not always translate to credit and compensation. For example, “Naatu Naatu” was extraordinarily successful on TikTok, but TikTok isn’t available in India, creating complex monetization adversities. It’s especially important to understand that India’s non-bollywood and independent music market has a nascent publishing infrastructure and is traditionally known to have a work-for-hire payment model where song contributors are not offered royalties.
Speaking optimistically to changing times, Chandrabose shared,
I’m getting royalty from past 12 years (from performing rights societies IPRS in India and PRS in the U.K.).
He explained that, especially with viral songs, some songwriters and composers have only limited careers in the “limelight,” but “after 10 to 15 years, they cannot get more work and they cannot get money.” He speaks to songwriting royalties as a key to retirement for the next generation of song makers.
So, at that time they will receive these IPRS royalties as their pension to meet their needs. They will get these amounts in their old age that will help them a lot.
Upon concluding our chat with Chandrabose and Keeravani, we marveled at the amount of progress that has happened for independent and non-hindi language music communities around the world. The virality of “Naatu Naatu” is a testament to the musical prowess out of South Asia, but also challenges the Western notion that Indian music is narrowly defined by belonging in the catchall ‘world music’ category, or the sounds of the sitar and tabla, or a lightbulb-twisting Bhangra club-hit wonder, or, if nothing else, then Bollywood — all in large part exclusively North Indian. Unfortunately, this distinctly important nuance still plagues Western media and major music institutions.
Recently during a Songwriters Hall of Fame conversation with Oscar-nominated songwriters, Paul Williams incorrectly introduced “Naatu Naatu,” as “the first Hindi-language song ever nominated for an Oscar,” which is spliced with not one, but two errors — not only misidentifying the language but ignoring A.R. Rahman’s “Jai Ho!,” a Hindi song which was nominated and won in 2009 for the same category. As South Asian artists around the world begin to traverse into global markets, we hope to see more Western entities taking the time to research, hire South Asian contributors, and execute due diligence to minimize inaccuracies and cultural erasure.
“RRR” is streaming on Netflix and Zee5. On March 3 it will be re-released in over 200 US theaters as part of ‘The RRR Fan CelebRRRation’. Check your local cinema guides for one-off theatrical screenings.
March 20, 2023March 29, 2023 3min readBy Rasha Goel
Award-winning commercial real estate and land consultant in Arizona, Anita Verma-Lallian, is venturing into the world of entertainment with her newfound production house, Camelback Productions, making her the first South Asian female in the state to do so. Verma-Lallian is a woman used to paving her own way, and now she’s committed to doing it for future generations.
Through her production company, she aims to contribute towards greater South Asian representation in mainstream media with a focus on storytelling that’s relevant to the community. In a conversation with Brown Girl Magazine, the real estate maven spoke about what inspired her to shift from investing in land to investing in creative dreams.
Tell us more about Camelback Productions and what your hopes are for the company?
The intention is to help communities that are not being represented in the media. As you know, there are a lot more streamers looking for content so that presents an interesting opportunity for people to tell stories that are otherwise not being told.
For us it’s important to tell these stories that aren’t being told, and tell them in the way that we want them to be told. With South Asians, for instance, the roles typically given are stereotypical. There are only four or five roles we are playing repeatedly. I want to show the South Asian community and culture in a different way.
You come from a business and investor background. I am curious to know what catapulted your interest towards establishing a production company?
Good question. There were a few things that inspired my interest. I was looking to diversify the different opportunities we offered our investors. We’ve done a lot of real estate, so we were overall looking for different investment opportunities. And then, at the time when I started exploring this, the real estate market was in this wait-and-see for many people.
Everyone was sitting on the sidelines waiting to see what happens next. There was a slowdown at the end of 2022 which is when I started looking into this more. Film seemed like it was kind of recession-proof and not really tied to what’s happening in the economy, which I thought was refreshing and exciting.
Also, overall, I observed what was happening in the industry with there being a push to see more South Asians in the media. The timing felt right, and I think we’re moving in the right direction.
Good stories and good quality scripts. We are looking at all types of content — movies, docu-series, comedy shows, and reality shows. We’re open to anything that has a good message.
On a personal level, what hits home for you with this production company?
Growing up I always loved film and TV. We watched a lot of Bollywood movies because that’s what we related to and I always loved that. But I did feel there wasn’t a lot of representation of people that looked like me. Being able to change that — especially after having kids, and a daughter who wants to go into film — is important for. It’s a contribution for future generations. It’s important to me that as they grow up, they see people that look just like them.
Is there a significance to the name Camelback?
Yes! Camelback Mountain is a very iconic mountain in Phoenix.It’s one of the most famous hikes we have here and a relatively challenging one.
The significance is being able to overcome challenges and barriers. I have a nice view of Camelback Mountain and it’s something I look at every day, when I’m stressed and overwhelmed. It has a very calming and grounding presence.
To me the mountains signify being grounded and not being able to be moved by external factors. That’s what I want this production company to be!
What would you advise people interested in entering the entertainment industry?
The best advice I would give someone is to align yourself with people that you know are experts in the industry; that have a good track record. Learn from as many people as you can.I learn as much as I can, talk to as many people as I can, and I study different things to understand what was and wasn’t successful.