The Authenticity and Individuality of 88rising’s Niki

Niki
Niki headshot

From creating YouTube covers in her bedroom to signing a deal with 88Rising, Niki Zefanya pushes the boundaries to express herself. At 15 years old, she opened for Taylor Swift. She also gained tens of thousands of views on her YouTube channel in her teen years. Niki is currently working on more music and excited to go on her first headline tour. Continue reading to learn more about this incredible artist’s meteoric rise to stardom! 

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Niki’s first original songs were “Polaroid Boy” and “Anaheim.” We started the interview with the topic of first musical influences and the start of her musical journey. We continued with how her musical tastes had changed over time. 

In my early childhood, my earliest exposure to music was mostly through R&B bangers (courtesy of my mother who loved that genre!). My mother was a singer at church, and that was what she gravitated toward. Whitney Houston, Boyz II Men, Destiny’s Child, etc. In my early teenage years though, when I started to write songs and learned to play guitar, I realized my love for language and words! So naturally I started listening to other singer/songwriters who also played guitar — Taylor Swift, namely — and indie, folk, country and honestly anything with smart, poignant lyricism ended up being my preferred choice. 

My main outlet for that newfound love was my YouTube channel, and after releasing original (mostly acoustic) songs on YouTube for a few years, I discovered producing. Once I got on that wave, I was so excited by it that all I wanted to do was just keep adding layers of sound to what was just my guitar and vocal. So, I decided to sort of reset and start something new.

And thus NIKI was born, with “See U Never” paying homage to the vein of music I would listen to with my mom as a kid. Presently though, I do feel this beckoning call to kind of strip everything back and return to my guitar again. And yes, I do realize that I tend to pivot back and forth between various different kinds of music, but I don’t mind. I see it all as a part of my journey toward understanding myself and my individuality artistically.

[Read Related: Meet KOAD: The High School Dropout Making a Name for Himself in Music]

We continued the interview around the topic of meeting and joining the team at 88rising. Niki opened up about how this label and media company were the right decision for her.

It was quite organic. I had a Skype session with Sean (my manager and CEO of 88rising) and it went really well. I think it became apparent very early on that these were the people I wanted to be around and the environment I wanted to be in whilst my career took root. It mattered to me that they were a label that believed in and represented Asian artists, which made me feel incredibly seen, heard and represented from the get-go.

There are many incredible artists on the 88rising roster. Niki recalled a time working with label mates Rich Brian and Warren Hue on the track “California.”

They are super fun dudes, so naturally it was a blast creating the track. It was all done remotely and independently during the pandemic. Sean had sent me an email with all these different song seedlings (that’s what I like to call them), which essentially are just unfinished, barebone tracks, ideas, starter lyrics, etc. The instrumental for “California” was the only one out of those 10-15 ideas that really caught my attention. I just loved that lush guitar line and immediately heard the fifty ways I could write to it! So I went into the studio by myself and laid down some vocal ideas. Warren came to the studio the next day, listened to what I had, laid down his ideas later, we sent that over to Brian and the rest is history!

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“Sugarplum” was one of my favorite earlier tracks from Niki as it shows clear vulnerability with lyrics like, “I love you too much to stay in love.” As Niki fully wrote and self-produced this in her bedroom, I asked her if it is easier to create meaningful content in a proper studio or in her own DIY space. 

Absolutely. Five years later and I’m still a bedroom writer through and through! I find it much easier to think clearly when I’m alone with my thoughts, my own melodies, my own lyrical ideas — sans the many whizzing opinions of others. Don’t get me wrong, collaborative writing sessions are fun in their own way, but I’m quite certain that I will forever prefer writing on my own. There’s an unmatched sense of freedom when you have full creative agency to dream up whatever you want. I find that my deepest and most connected work comes from that.

The acoustic and live versions of the tracks “La La Lost You,” “Switchblade,” “Lowkey,” are some of Niki’s fan favorites through YouTube comments. Niki elaborated on why she thinks stripped-down acoustic versions of her tracks are so popular and convey such deep emotions.   

I think when you strip music back, there’s a deeper emotional resonance that appears. At least for me. Stripped and/or acoustic music has always resonated with me on a much more emotional level. I started writing my own music that way — just me and my guitar — and I love it because there is this unexplained sense of intimacy and vulnerability. It’s quieter, gentler and in the absence of any other sonic distractions, you’re really just left with the words and the instruments. I think that paves a way for a spotlight on your thoughts and feelings to manifest. 

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“Moonchild” was Niki’s debut album under 88rising and left listeners to openly interpret the album. I asked Niki about her relationship with the word “genre” as she has explored so many different styles throughout her career thus far.

I’m not sure if I have a relationship with that word. At least I try not to have one. I personally am drawn to so many different kinds of music, and to box myself in for the sake of being more understandable or ‘digestible’ for everyone else would be a disservice to my creativity and artistry. I truly make music as a means to express, explore and process. Life is too short to not try as much as you can! I suppose I’d rather be a genre-less, confusing artist slash ever-learning human than a packaged business. Where’s the fun in that!

The topic moved to how Niki felt to have her song “Every Summertime” featured in the Marvel movie “Shang-Chi and The Legend of The Ten Rings.”  

It was truly a surreal experience. It was something I had always dreamed of as a kid, and then it happened, and honestly took a few months to sink in!  I’m just so happy that there’s now a superhero movie that little Asian boys and girls can go see and feel seen and strong through. I’m honored to have been a part of it and still can’t believe I get to say that!

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Niki’s song “Split” felt very relatable to fans around the world with lyrics like, “Kinda wish I knew what I meant when I say I miss home.” Niki dove deeper into the meanings behind these lyrics.

‘Split’ was one of those ‘journal entry’ songs where the thoughts and feelings have been simmering for so long and then one day it all just kind of bubbled out of me. I wrote it in my empty studio in my first apartment in LA right before I was about to move into my new place. I can be quite sentimental about many things (first apartments, namely), and thus it was just the trigger to get me to write it all down. The song is about having two homes but none all at once.

Growing up in Indonesia and going to a private, English-speaking school was already an identity crisis in and of itself. Then I moved away to Nashville, Tennessee for college and struggled to find any Asian — let alone, Indonesian — communities. I had to adjust what I craved eating every day because the grocery stores don’t carry any of my favorite foods or snacks. Then I moved into my first apartment and worked hard to create some sense of “home” and independence, but [then would] fly home to Jakarta only to realize my bedroom there feels way more familiar. These were all big, confusing feelings that I had to navigate through centered around identity and home, and I think ‘Split’ really helped me do so eloquently and creatively. It’s just a 3 minute version of how I feel daily as a Los Angeles transplant and I’m so proud of how it turned out.

[Read Related: Meet Real Sikh: The First South Asian on the World’s Biggest Rap Stage]

As concerts are picking back up I wanted to get Niki’s thoughts around what it felt like to be performing again at the Head in the Clouds Festival.

It was so daunting! But at the same time, I was the most prepared I had ever been for a show. We rehearsed for weeks on end, and despite it being the largest production I had ever put on, my stage family really made me feel less alone and scared up there. It was everybody else’s show as much as it was mine, and so walking off that stage with everybody afterwards felt so euphoric. It’s like, we really just did that, you guys!!! It was amazing and definitely is my top 5 favorite career moments thus far.

We concluded with what Niki hopes readers take away from this interview.

I always try to tell my authentic story and the full truth in my interviews, even when it’s uncomfortable to tell or navigate. I can only hope this encourages you to do the same. Be authentic and honest with yourself. The truth will set you free, but first it will piss you off!

By Arun S.

Arun fell in love with music at a young age by way of his middle school music teacher Mr. D. … Read more ›

On the Road to the Oscars: M.M. Keeravani and Chandrabose’s ‘Naatu Naatu’ Redefines the World’s View of Indian Music

Naatu Naatu

“Naatu Naatu” is one of the most memorable sequences from S.S. Rajamouli’s epic action-drama “RRR,” and has assisted the Telugu-language blockbuster in becoming one of the highest-grossing films at the worldwide box office. With music by M.M. Keeravani and lyrics by Chandrabose, “Naatu Naatu” is a celebration of regional music, dance, national identity, and male friendship.

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But long before the song began collecting its accolades, its infectious tune and fast-step dance, performed vigorously by N.T. Rama Rao Jr. and Ram Charan, became a viral sensation outside of the film. It’s now the first song in a movie from India to be nominated for an Oscar and also to have won a Golden Globe. 

When asked about the song’s ripple effect across the world, Keervani remarked,

For us — the musicians and artists — social media is very powerful, because of the internet and reachability. Nowadays, globally, anything that is different by nature, anything that is innovative, a little innovative, will catch instant attention.

It all started with a TikTok dance challenge where thousands of fans mimicked the dizzying hook step, choreographed by Prem Rakshith, garnering hundreds of millions of views, and making the song a bonafide global phenomenon. Today, the official YouTube video has well over 123 million views.

While the science behind why certain songs have a higher virality is widely debated, Keeravani attributes a large part to the song’s instant connection with the masses to its unusual 6/8 time signature, taken from carnatic music — which he believes is “inherently encoded in the human body.”  

For non musicians, he vocally percusses the rhythm, “thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha, thik-i-tha tha-ka-tha.” 

[This beat] will give you instant energy. Like suppose, you’re going low on sugar. So there are things like instant energy boosters; like you consume some aerated drink or a cup of coffee with sugar. And instantly your energy is boosted. So six, eight will give you an instant feeling to get up, create some steps and dance. There is a swing in the beat. So you will react to that beat — involuntarily you will react.

Before Keeravani wrote the music for “Naatu Naatu,” Chandrabose was given the challenging task to pen the lyrics to this rhythm. Continuing a long-standing collaboration that began 29 years ago, Chandrabose has co-written over 400 songs with Keeravani, including this iconic title track — his only co-write on “RRR.” 

 

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Regionality played a significant role in the composition.

Ram comes from Andhra and Bheem comes from Telangana. Both dialects are different; the slang is different. So, there is a challenge to write both slangs in one song. Everybody should understand those words. That is the challenge.

Chandrabose explained how he needed to appropriately incorporate the various dialects from the regions the primary characters were from, and reflect colloquialisms from 100 years ago, when the film’s story takes place, that is also recognizable to present-day listeners.

In [the lyric] ‘Yerrajonna rottelona mirapathokku kalipinattu’ (which translates roughly to “like eating a jowar roti with a chili” in English), ‘thokku’ means pickly, like mango pickle. In Andhra, it is known as ‘pachadi’ and in Telangana, it is known as ‘thokku.’ So, everyone can relate and connect [to] that word. And since ‘thokku’ belongs to Telangana, that line is sung by Bheem.

The original Telugu version of “Naatu Naatu” was also dubbed and released across a variety regional Indian languages, including, “Naacho Naacho” in Hindi, “Naattu Koothu” in Tamil, “Halli Naatu” in Kannada, and “Karinthol” in Malayalam, and has collectively been streamed over 92 million times on Spotify.

Chandrabose remarks that he envisioned the lyrics to 90 percent of the song in half a day, but it took about 19 more months to finalize the song in its entirety. This was in great part due to the time spent on researching the dialects and finalizing each word to the overall ethos of the song. Rajamouli had given strict direction that the song should authentically be about one’s nature, their culture and countryside, and be universally respectful.

 

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When asked about how they scaled this process across the other five language releases, Keeravani recalled that they had to prioritize lip sync.

Since it’s a dance number, there is a combination of close shots and long shots. So the long shots are spared, but in the close shots, they need to be as close to the Telugu lyric, I mean, lip wise.

He added that the writing team had to make some concessions,

There will be a certain amount of compromise in the meaning of the lyric. But that is inevitable. As long as the song is conveying its main essence, it has no problem.

Culturally, India has a rich history of celebrating songwriters, composers, and music directors in cinema. However, this recognition does not always translate to credit and compensation. For example, “Naatu Naatu” was extraordinarily successful on TikTok, but TikTok isn’t available in India, creating complex monetization adversities. It’s especially important to understand that India’s non-bollywood and independent music market has a nascent publishing infrastructure and is traditionally known to have a work-for-hire payment model where song contributors are not offered royalties. 

Speaking optimistically to changing times, Chandrabose shared,

I’m getting royalty from past 12 years (from performing rights societies IPRS in India and PRS in the U.K.).

He explained that, especially with viral songs, some songwriters and composers have only limited careers in the “limelight,” but “after 10 to 15 years, they cannot get more work and they cannot get money.” He speaks to songwriting royalties as a key to retirement for the next generation of song makers.

So, at that time they will receive these IPRS royalties as their pension to meet their needs. They will get these amounts in their old age that will help them a lot.

Upon concluding our chat with Chandrabose and Keeravani, we marveled at the amount of progress that has happened for independent and non-hindi language music communities around the world. The virality of “Naatu Naatu” is a testament to the musical prowess out of South Asia, but also challenges the Western notion that Indian music is narrowly defined by belonging in the catchall ‘world music’ category, or the sounds of the sitar and tabla, or a lightbulb-twisting Bhangra club-hit wonder, or, if nothing else, then Bollywood — all in large part exclusively North Indian. Unfortunately, this distinctly important nuance still plagues Western media and major music institutions. 

 

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Recently during a Songwriters Hall of Fame conversation with Oscar-nominated songwriters, Paul Williams incorrectly introduced “Naatu Naatu,” as “the first Hindi-language song ever nominated for an Oscar,” which is spliced with not one, but two errors — not only misidentifying the language but ignoring A.R. Rahman’s “Jai Ho!,” a Hindi song which was nominated and won in 2009 for the same category. As South Asian artists around the world begin to traverse into global markets, we hope to see more Western entities taking the time to research, hire South Asian contributors, and execute due diligence to minimize inaccuracies and cultural erasure.

[Read Related: India’s Premier Composer and Musical Genius, A.R. Rahman Performs Live in Newark]

Looking ahead to the 95th Oscars on March 12, 2023, we can rejoice that “Naatu Naatu” is confirmed to be performed live by the original singers Rahul Sipligunj and Kaala Bhairava at Academy Awards ceremony. The Best Original Song nomination is up against “Applause” from “Tell It Like a Woman;” “Hold My Hand” from “Top Gun: Maverick:” “Lift Me Up” from “Black Panther: Wakanda Forever;” and “This Is A Life” from “Everything Everywhere All at Once.”

“RRR” is streaming on Netflix and Zee5. On March 3 it will be re-released in over 200 US theaters as part of ‘The RRR Fan CelebRRRation’. Check your local cinema guides for one-off theatrical screenings.

By Rhea Ghosh

Rhea has been helping music creators cross-culturally develop their narratives for over a decade, and is especially passionate about advancing … Read more ›

Anya Banerjee: The New Face of NBC’s ‘The Blacklist’

Anya Banerjee
Anya Banerjee

Born in the US and raised in New Zealand, actor Anya Banerjee made her television debut, this past Sunday, in season 10 of NBC’sThe Blacklist.” She is seen playing the character of Siya Malik, daughter of former task force member Meera Malik who met with an untimely death in season one.

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An MI6 agent, Malik is hoping to learn more about her mother and the work she did with Raymond Reddington. Her character is a sharp, inventive, fearless spy with a knack for spotting what motivates others. Even though this is her first-ever television role, one can see how deeply involved Banerjee is in the character, pushing you to connect back the dots to the history her character comes with. In an interview with Brown Girl Magazine, Banerjee talks more about her journey into acting, what drew her to the role of Siya and what should the audience expect from the 10th and final season of the show:

People, in general, are very influenced by the content they consume. Was there a specific film, play, or television series that got you interested in acting?

As the first in my family to be raised in “the West,” just being in the world involved performing some kind of identity. Film and TV acted as a third parent in that regard. I’m the first actor in my family, but have wanted to do this since before I can remember. Watching “Bend It Like Beckham” when I was in primary school showed me there was a place for South Asian female leads in Hollywood. I’ve also always been drawn to media with some element of the fantastical. I loved Baz Lurhmann’s “Moulin Rouge” because it brought the theatricality of the stage to the screen in a spectacular way. I remember being tickled by the cultural fusion in the film. It reflected my own sense of being at the intersection of various cultures and the appeal of escaping into a made-up world.

Were you a part of any productions in school or in college that influenced you?

I did a lot of singing and dancing as a kid; Indian dance-dramas at Durga Puja and yearly ballet recitals. We did musicals and Shakespeare productions at secondary school and that’s also when I started working in Auckland’s professional theatre scene.

 

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What were some of your favorite roles while pursuing the acting program at Columbia University and how did they prepare you for your television debut?

Casting director James Calleri headed the acting MFA program at Columbia when I was there and his on-camera classes really set us up for success in TV. We also had the tremendous good fortune of being Ron Van Lieu’s first cohort at Columbia. The master acting teacher directed our thesis production of “Where Do We Live?” by Christopher Shinn. I played Lily, a British party girl who has to be physically and emotionally vulnerable in the play. With the help of movement coach Sita Mani and intimacy co-ordinator Alicia Rodis, I gained the confidence to take more risks in my acting. Now I’m playing a very different Brit with a totally different background and disposition but I’m using many of  the same tools I used as Lily to feel grounded as Siya.

How would you describe “The Blacklist” to people wanting to learn more about the show?

Action-packed, full of intrigue, and endlessly entertaining. There’s a reason this show has been killing it for a decade and that’s the high caliber of the cast and crew, as well as the inventive and topical writing that keeps fans coming back for more. Audience members who’ve watched from the beginning will appreciate the full circle moments that my character ushers in — I play the daughter of Meera Malik, late CIA agent from season one so my storyline is a bit of a throwback. But new viewers can use me as an access point into the world of “The Blacklist” as Siya uncovers it, bit by bit, as a newcomer herself.

How did you prepare for the role of Siya Malik and how similar are you in real life to the character you’re playing on screen?

Some of the first things I had to learn on the job were stunts and how to operate a firearm. You’ll be seeing a lot of Siya kicking butt. The gun stuff was entirely new for me but I took to it very quickly and my background as a dancer helped with the fight scenes. Something I identify with in Siya is her resilience. She’s turned the tragedy of her mother’s death into the fuel that led to her own career as an MI6 agent, overcoming obstacles and others’ underestimation of her. That’s the kind of fire inside that  I really admire and hope to practice in my own life.

 

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Are there certain roles you feel suit you better?

I love characters with complex inner worlds — ones who are deeply flawed and may even be outcast from society, but who rise above the odds to carve out space for themselves and the ones they love.

Do you feel South Asians are still pigeonholed into certain roles or has it gotten better?

I think things are a lot better than what I grew up seeing in the early 2000s. “Sound of Metal,” for example, is one of my favorite movies because Riz Ahmed’s riveting performance has little to do with him being South Asian and everything to do with his commitment to an expertly crafted role.

Is there a dream role you would want to play?

On stage, someone as volatile as Emma from Duncan Macmillian’s “People Places & Things.” On screen, someone as funny as Amina in “We Are Lady Parts” or as brave as the title character in “Kimi.”

You have worked with many talented individuals. Is there anyone still on your list you would want to work with in terms of directors, actors, actresses, and others?

Parminder Nagra, obviously! As a Kiwi, it would be a dream come true to work with Jane Campion or Taika Waititi. I’m most excited to form meaningful relationships with artists daring enough to challenge the status quo.

You describe yourself as a “Kiwi-Bengali in the Big City.” How have you felt as an Indian American, raised in New Zealand, coming into the acting world?

There’s been a lot of juggling aspects of my triangular identity. A lot of the times in this industry people want you to be just one thing, or maybe two, but three’s pushing it! The reality is that we live in a globalized world. We have to make room for cultural nuance in the media. So maybe I’ll lean into my American side today, turn up the Kiwi tomorrow, and speak Bengali with my Indian parents on the phone. All are valid, authentic expressions of myself and reflections of the real world.

[Read Related: Manish Dayal on ‘The Resident’ & Telling Stories During and About a Pandemic]

 

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What advice would you give to your younger self?

It’s okay to be a chameleon — in fact it’s a gift. Adapting aspects of your personality and identity to different circumstances is part of being a multicultural artist.

What is something not many people know about you?

I can be a little introverted and have struggled with social anxiety since I was a teenager. I had a bit of an emo phase then, but have since learned to take life less seriously and it’s made me a lot happier. My loved ones nurture and embrace the goofball in me. If you get to know me, I might let you see my inner clown!

Lastly, what do you hope individuals take away from this interview?

Take pride in your difference and embrace the outsider in you. It’s your superpower. There’s no one right way to be a Brown Girl so get out there and be whoever you want to be!

Photo Courtesy of Ted Ely

By Arun S.

Arun fell in love with music at a young age by way of his middle school music teacher Mr. D. … Read more ›

‘BollyWed’: Toronto’s First-Ever South Asian Bridal Series is Here!

For the Singh family, Chandan Fashion has always been bigger than simply a bridal showroom. Located in the heart of Gerrard Street, a bustling Little India in Toronto, the bright blue and pink building can be spotted from a distance. Over the years, Chandan has garnered attention from customers from all over North America, even as far as California and Virginia.

For Chandan and Roop, who work alongside “Mom and Dad,” Chandan Fashion is a family business and a way to showcase the beauty of South Asian culture while playing a helping hand in allowing every bride and groom to feel special on their big day. Chandan is their legacy and one they hope to be able to showcase the beauty and intricacies of throwing that “big Indian wedding” on their new CBC show, “BollyWed.”

“BollyWed” follows this tight-knit family through the joys and difficulties of running a multigenerational business. Throughout the variety of clients, discussions of new generation business practices versus old generation, many lehengas, and plenty of laughs, this is one whirlwind journey through the marriage industry.

Brown Girl had the opportunity to interview Chandan and Roop Singh, who were incredibly down-to-earth and a joy to speak to. Here is the interview down below!

What was the inspiration for opening Chandan?

Chandan: My mom and dad started the vision back in 1984 — they started the business. I have a store in India that was started by my grandfather which my father worked in as well, so it is kind of multi-generational of being within this industry of clothing and fashion. My father had a dream of starting what his father did in India, in Canada. While visiting friends in Toronto, my father knew that the Gerrard Indian Bazaar was the right place for them to start, it was the largest Indian market in the Northern America area. He rented a space for two years a couple of doors down from where Chandan originated and then in 1986 we had the opportunity to purchase the corner unit and grow it from one floor to two, to now a four-floor showroom.

Roop: And it should be noted that 1986 is also the year that Chandan was born, hence the name of the store. Chandan Fashion.

Many cities have their own versions of Little India. What was it like growing up/operating in Gerrard Street East? What do you think makes Gerrard Street unique?

Roop: It is funny you say that because even now when we have people traveling to Toronto, checking out Gerrard Street is on their itinerary. So we get a lot of clientele that are visiting from out of town whether it be visiting for the day or weekend. Some of them will sometimes get a hotel nearby for about a week and do their entire wedding family shopping with us.

Chandan has literally grown up in Gerrard Street, but I grew up in Toronto as well. I spent a good chunk of my own childhood in Little India on Gerrard Street. Growing up in the 90s, it was the only Indian bazaar in the greater Toronto area, so anyone who wanted to meet members of their community, have really good South Asian food, shop for upcoming events, or celebrate Diwali or Holi, this is where [they’d] go. This is where my mom would take me on the weekends and I remember popping into Chandan Fashion when my mom needed an outfit. In that way, our childhoods are connected over Little India and I feel like a lot of first-generation kids will sympathize with me, when we wanted to feel a little bit at home, that is where we would go.

How did you get the “BollyWed” opportunity on CBC? What is it like working with your family? What roles do you all play in the business? How do we get to see this in the show?

Roop: It has been quite a journey. It wasn’t necessarily such a drastic transition because already the family was very close-knit in the sense that they are working day in and day out. We do our social media together and our buying together, go to fashion shows. So naturally things we were already doing as a family were just translated to the TV. That is what I love the most about the show, it is just an authentic following of what we do on a daily basis as a family and as a business. It has been a great experience and something that we are super grateful for. It was actually seven years in the making and I’ll let Chandan tell you how “BollyWed” came to be.

Chandan: It started out in 2014. I was at a wedding show and I was approached by the executive producer, Prajeeth and we shot a shizzle. He had an idea of a wedding show with a family narrative and I had been watching ‘Say Yes to the Dress’ extensively. I knew that there was this really interesting market and this fascination with South Asian outfits and bridalwear given that it was so colorful and the beadwork was so ornate. There was a lot more interesting subject matter, especially if we tie that into a seven-day-long wedding and you tie that into multiple events and families. That is more prevalent in South Asian culture: what the mother-in-law thinks, what the mother thinks. But five to six years went by and we got 22 rejections over that period by almost every network imaginable. I was always excited that we were getting rejected because I knew that eventually, we would get a yes. Eventually at the end of 2021, around the end of the COVID era, the production company reached out asking if we were still interested in the show. I said it was never a question of ‘if,’ it was a question of ‘when.’ From the get-go, I knew that this show would be picked up, I knew it would be a success. In March 2022 we got greenlit. We had this amazing journey of seven months of continuous filming. It has been an amazing journey to be able to represent South Asians on television in a way that has not been done before. I like lighthearted programming and I am glad that we were able to influence the show because of our lives and make it a lighthearted family show that people can watch. But we still get to have important discussions.

Roop: I love that Chandan mentioned this. We get to showcase a lot of pivotal subjects in today’s society. For example, we made sure that inclusivity was showcased across all 10 episodes and that is something that I give credit to our directors and producers, they did a wonderful job showcasing how inclusive not just us as a business, but as a brand and as a family we are. These are values that have been instilled in us, that when somebody crosses your threshold and comes into your store, it doesn’t matter what their background is, their color, or their orientation, that is irrelevant. It is something that we don’t factor in, we just consider that this is the patron, the client. There is no judgment — not in our store, not in our family. And I love that we were able to share that on a big screen for everyone to see. That was one reason why it was so important to do this, but the other reason has a lot to do with Chandan and his childhood.

Chandan: So for me, I was born and raised in Toronto. I went to a very small school where I was the only South Asian for a long time in that school. I was the only Punjabi kid, the only kid with a turban, and eventually the only one with a beard, so I noticeably stood out compared to all my peers. My father with his best intentions sent me to a really small school, a private school, that he could not afford to pay for. Where at times the check would bounce every month, but he had a very strong belief that if he provided me a quality education [so] I would keep something really dear to him —keeping the belief in religion — I wouldn’t cut my hair, I wouldn’t cut my beard, I wouldn’t conform to society. He wanted to give me the best chance to succeed as is, [but] the unfortunate truth was I was bullied, I was picked on. I wouldn’t tell him, but people would grab my jurra, my turban, and my hair. And as a kid I would just let it go because you do not want to go home and tattle to your parents, but also because I knew how sensitive of a topic it was to my dad. And I think that my experience would have been different if people didn’t ask me every month, ‘How long is your hair? What do you keep under that?’ All these questions made me feel really uncomfortable, but the other kids also asked because they had never seen anyone like me. If I had grown up with a show like this, I would not have felt so alone, such a strong desire to belong. This is one of the reasons I really believed in the show, I really wanted to have representation. Even if there is just one other kid who watches this show and grows up in a suburb where there aren’t many South Asian kids; if he is able to turn the TV on and see my dad with such a thick accent — English isn’t his first language — but he still owns it so confidently. Or they see a guy like me with a turban and a beard and see that frankly he still has such a hot wife.

Roop: But beyond that, this gentleman with a turban and thick accent, they are such normal people. They love takeout, they like to play tennis, and they could be your neighbor. Other than their outward appearance, they are very much like you, very similar.

Your support in styling Priyanka for their drag performance was inspiring and refreshing to see. How do you change your styles/designs to foster inclusivity?

Roop: I think that goes back to what I was saying about how Mom and Dad have fostered this universal approach to our clientele. We do not look beyond their needs. I think it is also important to note that some people had thought that we had Priyanka come onto the show to make it more interesting, but their relationship with the store spans over the past five to seven years.

Chandan: Twenty years. Priyanka and their family have been shopping at the store for the past 20 years since they were kids. When Priyanka started exploring the world of drag, they came and said they needed a costume that they would be designing. It also wasn’t even any of my peers or me that made that connection with Priyanka, it was actually my dad, the older generation. He said, ‘Don’t worry beta.’ He actually corrected himself and said, ‘Beti, we will be there for you.’ And he got them a really nice sari and lehenga which they converted into a costume that won the first season.

Roop: And Priyanka put their own spin on it and created something amazing. Only because we were the designers of those pieces could we tell that that is a piece from our lehenga. They did such a fabulous job with it.

Chandan: I think we sometimes think of the older generation, like our parents, as being more conservative, but I think that it is a one-sided narrative. Not all of the older generation is as conservative as we think. And my dad just took it as a paying customer is a paying customer. It doesn’t matter what their orientation or beliefs are, and that just naturally unfolded into the story that we are sharing. He did not treat it as a big deal.

 

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For our readers currently planning their weddings, do you have any pieces of advice on how to balance all the heavy details of wedding planning without losing sight of why they are doing it for?

Roop: One thing for the bride and groom is not to lose sight of themselves in all of this. I’ve been there and done that. You plan this extravagant seven-day affair, you have all these people flying out to your wedding, and you feel this really heavy responsibility to make sure that all these guests are taking time out of their lives to celebrate your union. And like myself — and I am guilty of this, which is why I want to tell my fellow brides — [you] tend to make it less about [yourself] and more about everyone else who is attending. And yes, of course, everyone is important and I owe them respect for joining us. But remember what you want in the heart of heart, if you want a small wedding, go for a small wedding. If you want a big wedding, go for a big wedding. If you want the seven-tiered cake, go for it, if you just want cupcakes, go for that. At the end of the day don’t forget what makes you happy. Don’t lose sight of it, just be authentic to yourself.

Chandan: Oftentimes in the wedding industry, people are really looked down upon. Like, ‘Oh my gosh, you are spending so much for this wedding!’ Or, ‘You are obsessing over these details!’ If it is important to you, it is okay. I would not let judgment get in the way of doing what you want whether it be a small intimate 20-person wedding or a having a 1000-person wedding. This is your moment. The biggest thing I hear is, ‘Oh, it is only for an hour.’ But, if you have a photographer, nothing is for an hour. It is for a lifetime. Those moments last a lifetime. If it is something that you hold near and dear to you, you will cherish it. I wish people would stay true to themselves.

Roop: Yeah, agreed. Be mindful of what sparks joy in you and let that be your compass. The most important piece of advice though: At every function please request that your caterer create a to-go container of the meal at the event for you and your partner to enjoy after because often, and it is so sad to hear this, the bride and groom will eat last at their own event or not at all. And you spend all these months planning [an] extravagant menu and then you don’t even get to eat your own wedding cake. Hah! That happened to us!

Do you have any future plans that you feel excited about sharing with Chandan?

Chandan: Yeah! I would say concrete plans are in the pipeline. In the first episode of ‘BollyWed’ [you] see that we come to the realization that there is just not enough space and we would love to expand into another space.

Roop: And this is where you get a lot of the new generation, old generation beliefs. Because mom and dad believe that the family should stay very close-knit and together to run the one location. And Chandan has the belief that [the] true success of a business is when it is scalable, and has multiple locations nationally, globally even. In Episode 10 you get a conclusion, but we will let the readers watch it for themselves!

You can now watch the inaugural season of CBC’s “BollyWed” on CBC TV every Thursday at 8 p.m. EST or stream it for free on CBC Gem! And that’s not all from the Chandan Fashion team! They’ll soon be featured in an Instagram LIVE chat with Brown Girl Magazine, so stay tuned!

By Vashali Jain

Vashali Jain is a medical student at Virginia Commonwealth University. In her spare time, she likes to experiment in the … Read more ›